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April 8, 2011 - ,

“New Banking Experience”: 2 Opéra, the BNP Paribas Concept Store, chosen by Microsoft to represent the bank of tomorrow

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Microsoft has chosen 2 Opéra, the BNP Paribas Concept Store in Paris, as the site of its film, “New Banking Experience”, to illustrate its vision of the bank of the future.

This laboratory of innovation offers customers a new way of banking at their local branch. Emphasis is placed on the use of new technologies and services focused on meeting the needs of individual customers.

The film also features the BNP Paribas mobile applications available on the new Windows Phone 7 smartphone, the “Mes comptes” (“My accounts”) application, and “Spot”, the application that geolocates all nearby BNP Paribas branches.

Visit the BNP Paribas Concept Store, 2 place de l’Opéra in Paris, to try out the banking experience of tomorrow.